During the recent trade fair CARAVAN SALON Düsseldorf, Roberta Massa, our Sales Manager Europe, interviewed Terry Owen, a well-known journalist with long experience in the RV industryT and current Aboutcamp BtoB contributor. Talking to Terry was an honour and a great pleasure.
His view on the RV industry is really interesting. Some of the cult topics he touched on: material evolution, innovative features, value engineering and the need of cost reduction.